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PR, Publicity, Marketing

General Guidelines
Advertising in the Marvin Center
Advertising in Residence Halls
Campus Press

Banner & Lisner
Poster Service at SAC


General Guidelines

Click here to see the Student Activities Center Poster Policy.
Click here to download the Student Activities Center logo.
Click here to download the GW Stacked Logo.

  • The buildings of the University are private and, in general, publications may not be distributed within the building without permission of the University.
  • Remember that any use of the University logo and word mark is strictly regulated. Be sure that you are not using an unauthorized logo by checking the Standards Guide, available on the University Graphics website
  • Postings must not violate University and/ or District of Columbia safety regulations, conduct codes, alcohol policies, or other applicable University rules and regulations.
  • Materials may not be displayed more than 10 days before the event, and all postings relating to an event must be removed within 48 hours of the event’s completion.
  • Postings must prominently display the name and contact information (name, phone number, email, and website if your organization has one) of the sponsoring GW organization or department, an approved University logo, the organization logo, the date of the event, and an English translation of all information included on the posting.
  • Flyers and announcements from non-University groups and organizations are prohibited unless co-sponsored by a student organization or University department.  The name of this sponsoring organization must be clearly displayed on posted materials.
  • Materials may be posted only in the following approved areas: Marvin Centerposting areas, Residence Hall posting areas, Academic building bulletin boards, Ross Hall and Law School posting areas, Smith Center posting areas, and Academic Center windows.
  • No posters, flyers, or announcements may be attached to unapproved areas, such as: trees, doors, sidewalks, benches, walkways, stairs, trash cans, newspaper boxes, recycling bins, GW signs or statues, the Professors and University Gates.  Posting to painted, wallpapered, plastic, metal, or glass surfaces is prohibited.
  • Indoor postings on bulletin boards must not exceed 11" X 17" in size.
  • Posting is limited to one posting per event on any bulletin board and must not overlay other material.  The posting must be attached by masking tape, push pins, or staples only.
  • Postings advertising an event must contain correct event date, time, and location. Event must be scheduled and approved prior to posting advertisement.
  • Postings may not advertise personal messages or promote or emphasize illegal activity, drug, alcohol, sexual situations, or sexual innuendos.

Only the sponsoring organization or University staff may remove postings from authorized posting locations.  Student organizations removing other organizations’ posters for any reason will be referred to Student Judicial Services and may be subject to loss of posting privileges on campus.


Advertising in the Marvin Center

The Marvin Center offers a variety of mediums to advertise your event.  Student organizations can request the following mediums: stanchion space, display, elevator display cases, bulletin boards, and fourth floor display cases.  Organizations are not permitted to distribute or solicit information on any indoor or outdoor property under the jurisdiction of Marvin Center and University Conferences without reserving the appropriate space.  Groups found on university property will be escorted off-campus by the University Police Department. Repeated violations of this policy could result in permanent barring from all campus property. 

1.  Stanchion Space Guidelines

  • Stanchions are permitted in the 5th Floor Lobby, 4th Floor Lobby, 2nd Floor Lobby, and Ground Floor H Street Lobby. Stanchions are not permitted in any other area.
  • Organizations are limited to 3 stanchion spaces per week.
  • Stanchion advertisements larger than 11" X 17" must have a poster board backing.
  • All stanchion postings must comply with general posting guidelines outlined on page 25.
  • Exceptions can be requested in writing and are subject to review by staff.

2.  Display Advertising

  • Display advertising space is available in the 1st Floor H Street Entrance and in the Ground Floor Lobby of the Marvin Center.
  • Advertising in these spaces cannot exceed 8.5"x11" and must be in portrait layout.
  • Display Advertising should be submitted to Marvin Center and University Conferences for posting pending availability and approval.

3.  Elevator Display Case Postings

  • Elevator Display Cases are for the advertisement of events occurring within 7 days of the date the advertisement is posted.
  • Organizations wishing to have advertisements placed in the elevator display cases should bring 3 copies of the advertisement to Marvin Center and University Conferences for approval and posting.
  • Posting may not exceed 8.5"x 11".
  • Elevator postings must comply with general posting guidelines outlined on page 25.
  • Elevator postings should be submitted to Marvin Center and University Conferences for posting pending availability and approval.

4.  Bulletin Boards

  • Bulletin boards are located on the Ground Floor, the H street Stairwell, the 2nd floor lobby, and throughout the 4th floor for organizations to post advertisements.
  • All postings must comply with the general posting policy outlined on page 25.

5.  Display Cases

  • Display cases are located on the 4th floor for organizations to utilize for advertising.
  • Cases are scheduled for periods of time ranging from no less than 2 weeks to no longer than 6 weeks.
  • All materials must be contained within the display case and the organization name and contact information must also be displayed.
  • Any materials remaining in the case when the reservation is concluded will be emptied and discarded.

6.  Palm Cards

  • All palm cards distributed in any area under Marvin Center jurisdiction must adhere to the above stated posting policy.
  • Any organization found to have littered with palm cards are subject to District of Columbia fines of up to $5.00 per palm card.

[Source: Marvin Center Operating Policies (online version)]



Campus Press

GW Hatchet: For more information on GW Hatchet advertising, go to www.gwhatchet.com or call (202) 994-7080.

GWeekly is sent out every week to the entire GW student body and lists up to 14 events going on in the GW community. For your event to be considered for this email, enter your event on GWired's Do This! Calendar by the Monday prior to your event date.

The Daily Colonial: For more information on advertising in The Daily Colonial go to www.dailycolonial.com.


Banner & Lisner

Banner Space
There is one space in the Marvin Center designated for banners (located off of the H Street Platform hanging over the stairs leading to the Ground Floor H Street Entrance). All banners cannot be larger than the size of a full bed sheet and cannot be weighted in any way. All lettering/art on banners must be with non-water soluble ink or paint (acrylic paint, sharpie markers, etc). Banners that leave stains on the building will result in the student organization being assessed the cost of removing the stains. Banners are to be hung with string or tape only. Failure to comply with any of the banner policies may result in the withdrawal of banner privileges.

Lisner Vision
The Student Activities Center has the ability to project information and publicity about a registered organization’s event onto the Lisner Auditorium. The slide projector operates daily from 7pm-midnight. The slide projector can be booked for up to a three day period for an event by a student group. Slide Projector cancellations must be made at least 24 hours in advance or the group will be unable to register for the projector for the remainder of a semester. Please fill out the form below:

Sign up here for Lisner Vision!

Name of Organization
Person Requesting
Email
Dates for projection
Upload your slide here



mc427 listserv


All registered student organizations are required to be subscribed to the mc427 listserv in order to maintain their registration status.  This listserv is used by SAC staff to provide student organizations with information about policies, procedures, and programs effecting student organizations. Student organization email addresses are added to this Listserv upon completion of the annual online registration process

studorg listserv


Student organizations have the option of subscribing to the studorg listserv.  This listserv may be used by student organizations and University offices to publicize their events or to distribute pertinent information.